https://aboutmusicschools.com https://slotmgc.com https://300thcombatengineersinwwii.com https://mobilephonesource.co.uk https://discord-servers.io https://esmark.net https://slotmgc.com https://nikeshoesinc.us https://ellisislandimmigrants.org https://holidaysanthology.com https://southaventownecenter.net https://jimgodfreydesign.com https://mckinneypaintingpros.com https://enchantedmansion.org https://mckinneypaintingpros.com https://laurabrodieauthor.com https://holidaysanthology.com https://ardictionary.com https://113.30.151.116 https://103.252.118.20 https://206.189.83.174 https://157.230.39.109 https://128.199.85.208 https://172.104.51.149 https://174.138.21.250 https://157.245.50.183 https://152.42.239.189 https://188.166.210.125 https://152.42.178.155 https://192.53.172.202 https://172.104.188.91 https://103.252.118.157 https://63.250.61.107 https://165.22.104.74

Strategi Dakwah Ustadz Ramdan Fawzi di Masa Pandemi

Authors

  • Muhammad Zaenal Muttaqin Fakultas Dakwah, Universitas Islam Bandung
  • Komarudin Shaleh

DOI:

https://doi.org/10.29313/jrkpi.vi.2274

Keywords:

Strategi Dakwah, Ustadz Ramdan Fawzi, Pandemi

Abstract

Abstrak.Da’i banyak yang mengamalkan dakwah menggunakan media sosial alternatif, salah satunya di platform YouTube. Kegiatan ini juga dilakukan oleh Ustadz Ramdan Fawzi dalam berdakwah di tengah pandemi Covid-19. Oleh karena itu, ada strategi dakwah yang dilakukan dan menarik bagi penulis yang cermat. Secara khusus, tujuan peneliti untuk mengetahui aktivitas dakwah, strategi dakwah dan hasil dari strategi dakwah yang dilakukan ustad Ramdan Fawzi. Disini peneliti menggunakan pendekatan kualitatif. Untuk mengetahui strategi dakwah, peneliti menggunakan teori strategi dakwah Abu Al-Fath Al-Bayanuni yang meliputi strategi dakwah sentimental, strategi dakwah rasional, dan strategi dakwah indrawi. Strategi dakwah sentimentil yang dilakukan Ustadz Ramdan Fawzi melalui media YouTube di tengah pandemi Covid-19 adalah dengan menggunakan metode dakwah Mau'izhoh Hasanah yaitu menyampaikan dakwah dengan kata-kata atau nasehat yang menyentuh. perasaan mad'u-nya. Serta strategi dakwah rasional yang digunakan dengan mengunggah video ceramah yang maknanya menitikberatkan pada aspek akal dengan bercerita tentang kisah-kisah sebelumnya untuk meluluhkan fikiran dan fikiran mitra dakwah. Serta strategi dakwah indrawi yang dilakukan oleh Ustadz Ramdan Fawzi melalui media YouTube di tengah pandemi Covid-19 dengan melakukan beberapa aksi sosial yang dapat dijadikan panutan dalam mengajarkan akhlak yang baik kepada mad'unya.

Abstract. Many preachers practice dakwah using alternative social media, one of which is on the YouTube platform. This activity was also carried out by Ustadz Ramdan Fawzi in preaching in the midst of the Covid-19 pandemic. Therefore, there is a dakwah strategy that is carried out and is attractive to careful writers. In particular, the aim of the researcher is to find out the dakwah activities, dakwah strategies and the results of the dakwah strategies carried out by Ustadz Ramdan Fawzi. Here the researcher uses a qualitative approach. To find out the dakwah strategy, the researcher uses the theory of Abu Al-Fath Al-Bayanuni's dakwah strategy which includes a sentimental dakwah strategy, a rational dakwah strategy, and a sensory dakwah strategy. The sentimental dakwah strategy carried out by Ustadz Ramdan Fawzi through YouTube media in the midst of the Covid-19 pandemic is to use the Mau'izhoh Hasanah dakwah method, which is to convey dakwah with touching words or advice. her mad'u feeling. As well as the rational dakwah strategy used by uploading video lectures whose meaning focuses on the aspect of reason by telling stories about previous stories to melt the minds and minds of dakwah partners. As well as the sensory dakwah strategy carried out by Ustadz Ramdan Fawzi through YouTube media in the midst of the Covid-19 pandemic by carrying out several social actions that can be used as role models in teaching good morals to his mad'u.

References

A. Hafidz Basuki.1997 Ensiklopedia Hukum Islam, Jakarta: PT: Ikhtiar Baru,
Abadi Fairuz. Qumus Al-Muhith, (Amerika: Dar Al- Hadist),
Abdul Basit.2013 Filsafat Dakwah Jakarta: PT. Raja Grafindo Persada,
Al-Bayanuni, Muhammad Abu Fatah. 1997,Al-Madkhal Ila Ilmi Da’wah, Qatar: Wazarah Al- Awqaf Wa Al-Shuun Al-Islamiyyah Dawlah Qatar,
Amin, Samsul Munir. 2009 Ilmu Dakwah, Jakarta: Amzah,
Anwar, Arifin.2011. Dakwah Kontemporer: Sebuah Studi Komunikasi, Yogyakarta: Graha Ilmu.
Arifin.2004 Psikologi Dakwah, Jakarta: Bumi Aksara,
Asmuni Syukur.t.t Dasar-dasar Strategi Dakwah Islam, Surabaya: Al-Ikhlas,
Burhan, Bungin.2009 Penelitian Kualitatif: Komunikasi, Ekonomi, Kebijakan Politik, dan Ilmu Sosial Lainnya, Jakarta: Kencana,
Daniella Putri Islamy. 2015, Pengaruh Media Sosial Terhadap Perilaku Siswa-siswi SMP Islam Cikal Harapan Bumi Serpong Damai, Tangerang Selatan, Jakarta: UIN Syarif Hidayatullah,
Encep Sarifudin Muhyi. 2007, Dinamika umat, edisi 52/VI,
Faizah, Psikologi Dakwah, (Jakarta: Kencana, 2009),

Downloads

Published

2023-07-24